Learn

Learn on real apps. Then get paid for real projects.

Diagnose recorded sessions from apps millions of people use, get critiqued on your reasoning, and build the judgment that qualifies you for paid research and field marketing projects.

FOLIO · Coaching Mode
The AdvisorHere's a real OPay sign-up session. 20 users, recorded. Before I show you the data, where do you think they slowed down, and why?
YouThe OTP screen, people wait on the SMS code.
The AdvisorGood instinct, but that's one guess. What's the evidence in the recording that points there, and what would you check before committing to it?
Why it matters

Judgment is the part nobody can teach you from a slide.

Theory does not transfer

Reading about usability laws does not tell you whether this flow works for this user on this app.

Screenshots hide the failure

A still frame shows you the design. It does not show you the person who gave up on step four.

Real teardowns stand out

A critique of a live product carries more weight than a redesign of something nobody uses.

How Coaching Mode works

Four steps, repeated until it is a habit.

01

Watch

A recorded session of a real user going through a real flow, start to finish.

02

Diagnose

Name the problem and propose the fix. You commit to your read before you see anything else.

03

Get critiqued

The Research Assistant works through your reasoning and shows you where it broke.

04

Compare

See how real users actually scored the flow against what you predicted they would do.

What you practice

Two kinds of exercise, both on live products.

Visual exercises

Rebuild and critique real flows. Wireframe an onboarding sequence, then defend every choice you made against what the recording shows.

Principles, applied

Spot UX laws operating in live apps, and judge whether the pattern actually helped the user or just looked like good practice.

What it unlocks

Completed exercises qualify you for paid work.

Projects are posted by real companies and paid per session, per hour or per sign-up. Intercept, interview and field marketing work is open to anyone. Moderated product testing is the work that needs judgment, and coaching exercises are how you get there without waiting for a company to take a chance on you.

Who it is for

Three people get the most out of this.

Students who want paid research work

The fastest route from no experience to a profile companies will hire.

Aspiring PMs and designers

Portfolio pieces built on real products, with your reasoning on the record.

Founders in emerging markets

Learn to read your own product the way a researcher would.

Access

Free to start. Full speed through your school.

Free
2exercises a day

Every exercise type, every app in the library. No card, no trial period.

Start free
Through your school
10exercises a day

For a whole cohort, when a program partners with FOLIO. Students who complete the track qualify for paid projects.

Bring FOLIO to your program

Start with one session

Watch a real user go through a real flow and see whether you can call what went wrong.